{"id":11661,"date":"2024-08-16T09:15:13","date_gmt":"2024-08-16T16:15:13","guid":{"rendered":"https:\/\/mattfife.com\/?p=11661"},"modified":"2024-08-19T09:09:09","modified_gmt":"2024-08-19T16:09:09","slug":"cult-of-multilevel-direct-sales-direct-marketing","status":"publish","type":"post","link":"https:\/\/mattfife.com\/?p=11661","title":{"rendered":"Cult of Multilevel Direct Sales\/Direct Marketing"},"content":{"rendered":"\n<p>Ever see people doing demonstrations in big box stores, fairs, or outdoor markets? They&#8217;re usually showing off the latest knifes, miracle cleaning products, heating pads, etc. These are almost always multilevel marketing schemes.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" data-attachment-id=\"11984\" data-permalink=\"https:\/\/mattfife.com\/?attachment_id=11984\" data-orig-file=\"https:\/\/mattfife.com\/wp-content\/themes\/mattTheme\/headerimgs\/2024\/08\/3d46349b-59cf-47b7-882b-9a7ea1545f0e.avif\" data-orig-size=\"700,700\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"3d46349b-59cf-47b7-882b-9a7ea1545f0e\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/mattfife.com\/wp-content\/themes\/mattTheme\/headerimgs\/2024\/08\/3d46349b-59cf-47b7-882b-9a7ea1545f0e.avif\" src=\"https:\/\/mattfife.com\/wp-content\/themes\/mattTheme\/headerimgs\/2024\/08\/3d46349b-59cf-47b7-882b-9a7ea1545f0e.avif\" alt=\"\" class=\"wp-image-11984\"\/><\/figure>\n<\/div>\n\n\n<p>MLM&#8217;s are marketing machines that have used the entrepreneur bandwagon and selling the idea of controlling your own destiny\/ownership. While some may be legitimate, a great number of them are just thinly veiled pyramid schemes. As you move up, you are called an &#8216;owner&#8217; but are always working in the pyramid &#8211; just with a different title. Many of those in these organizations make little money despite working insanely long hours.<\/p>\n\n\n\n<p>Researchers have found these businesses are increasingly <a href=\"https:\/\/mattfife.com\/wp-admin\/post.php?post=11585&amp;action=edit\" data-type=\"link\" data-id=\"https:\/\/mattfife.com\/wp-admin\/post.php?post=11585&amp;action=edit\">operated with the same methods as cults<\/a>. Yes, cults. They push endless positivity, promote a step-by-step plans for entrepreneurial &#8216;salvation&#8217;, invent their own terminology, and create in\/out dynamics to isolate and keep people from questioning what they&#8217;re doing. All techniques cults use.<\/p>\n\n\n\n<p>It&#8217;s worth reading about these techniques, because as researchers are finding, these cult-like control techniques are increasingly spreading to <a href=\"https:\/\/mattfife.com\/?p=11585\" data-type=\"link\" data-id=\"https:\/\/mattfife.com\/?p=11585\">social media, business, political groups, and social justice movements<\/a>. It might be time to move past the word &#8216;cult&#8217; as people don&#8217;t realize that the techniques can be used to ensnare anyone for almost anything &#8211; and they pull in even the smartest people.<\/p>\n\n\n\n<p>I&#8217;ve written about how <a href=\"https:\/\/mattfife.com\/?p=11222\" data-type=\"link\" data-id=\"https:\/\/mattfife.com\/?p=11222\">startup culture often has this same cult-like atmosphere<\/a>.<\/p>\n\n\n\n<p>Read more about the truth behind direct marketing here: <a href=\"https:\/\/thedevilcorp.wordpress.com\">https:\/\/thedevilcorp.wordpress.com<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/wyCRzBt7GuY?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Ever see people doing demonstrations in big box stores, fairs, or outdoor markets? They&#8217;re usually showing off the latest knifes, miracle cleaning products, heating pads, etc. These are almost always multilevel marketing schemes. MLM&#8217;s are marketing machines that have used the entrepreneur bandwagon and selling the idea of controlling your own destiny\/ownership. While some may be legitimate, a great number of them are just thinly veiled pyramid schemes. As you move up, you are called an &#8216;owner&#8217; but are always&#8230;<\/p>\n<p class=\"read-more\"><a class=\"btn btn-default\" href=\"https:\/\/mattfife.com\/?p=11661\"> Read More<span class=\"screen-reader-text\">  Read More<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-11661","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4WECr-325","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/mattfife.com\/index.php?rest_route=\/wp\/v2\/posts\/11661","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mattfife.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mattfife.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mattfife.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mattfife.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11661"}],"version-history":[{"count":4,"href":"https:\/\/mattfife.com\/index.php?rest_route=\/wp\/v2\/posts\/11661\/revisions"}],"predecessor-version":[{"id":11987,"href":"https:\/\/mattfife.com\/index.php?rest_route=\/wp\/v2\/posts\/11661\/revisions\/11987"}],"wp:attachment":[{"href":"https:\/\/mattfife.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11661"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mattfife.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11661"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mattfife.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11661"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}