Someone always wins the lottery every day – but the reality is when you decide what kind of game you’re going to make you’ve already decided how much money you’re going to make.

I love how Chris Zukowski from ‘How to Market Your Game‘ gives very realistic and honest evaluations of the game industry using data.

Regardless of the effect of marketing, in this video he shows that the financial success of your game is dependent on a bunch of different factors that are determined LONG before you even write the first line of code.

Other articles:

• https://mattfife.com/?p=10905
• https://mattfife.com/?p=8386